Have you optimized your website and got ranked on Google listing but still not able to generate leads? Do you have a yearend target to fulfil and cannot wait for long term lead generation strategy to work? Do you need quick quality leads? Don’t worry! You have reached the best PPC service provider in Delhi. PPC has time and again proven itself to be one of the most reliable digital marketing strategies. It is the parallel world of traditional paper print marketing technique that can be optimized largely to target a particular audience while investing lesser capital.
Keyword research is the first step towards a PPC program/campaign. It is a vital resource for lead generation and the base for any digital marketing campaign to be successful. We at Bluelinks, the best PPC service in Delhi focus on choosing the most relevant keywords to bid on which have high chances of giving conversions. Our goal is to make you appear when your customers are searching for your product/service. To curate the keyword list (only related to your product/service) for you, we put ourselves in your customer’s shoes and think of the words and queries that they would type. We use a mix of long-tail keywords; miss-spelt keywords (as some people don’t always write in perfect English) etc. to strategize and develop the PPC campaigns. Pay Per Click campaign is an ongoing process which needs regular updating and management. Every pay per click campaign that we work on is unique, has an organized structure and includes comprehensive keyword research. We work on our S-N-H approach, which is Smart Not Hard. We understand that it is essential to generate maximum leads in a limited time and constrained budget. We build and implement three kinds of PPC campaigns to suit your business needs and goals, namely Search Campaign, Display Campaign and shopping campaign.
Keywords Drive 90% Search Engine Advertising.
49% of people are most likely to click on an Ad Campaign.
45% of small businesses use PPC advertising.
Landing page optimization is an essential part of search engine marketing. It is the process of optimizing your webpage to generate higher leads. We do this process to increase conversion rate. Our main goal of optimizing your landing page is to increase the return on the investment made by you for your PPC campaign. Is your current landing page not converting? If yes, you don’t need to worry anymore. We, the best PPC service in Delhi create compelling and welcoming web pages that can engage your audience and drive more leads within your budget. Our landing page copy is always user-friendly, convincing and eye-catching. Apart from making optimized landing pages for you, we strategically improve your current landing pages that are not giving you conversions by identifying potential problems and tracking visitor behaviour for which we use best-in-the-industry tools and techniques.
Using videos on landing pages can increase conversions by 86%.
5% of businesses cannot find experts for landing page.
61% of companies run 5 or fewer landing page tests per month.
As an advertiser, Google has given us two options of advertising on Google namely Display Advertising (when your ads are displayed across websites referred to as Google Display Network.) and Search Advertising (when your announcements appear on Google Search Engine.). Our teams at Bluelinks, after a thorough discussion with you, understand your requirements and plan out whether we need to run your ads on search network or display network. The essence of both systems is different and should ideally match your advertising goal. Targeting both at the same time often seems to be a great idea but, trust us, it is not. So if ever anyone has advised you to do that, please change your miss-conception. On a single goal, we may opt to run ads (using different campaigns) on both the networks but only after categorizing the sub-goals that would match with each network. Our goal is to empower you, and not Google! Our Ad strategies are smart, and we the best PPC service in Delhi try to utilize every penny that you spend on the campaign. We carefully draft each ad copy according to the nature of the ad type that we are targeting for you because we believe the content and design of a display ad copy always differ from that of a search ad copy. We run successful ad campaigns for all kinds of budgets and businesses.
Display Network reaches over 90% of global internet users
Top three ad spots take about 40% of the clicks on the page.
Search ads can increase brand awareness by 80%.
Re-marketing is a marketing technique, is very persuasive and goal achieving. You must have heard the phrase “wherever you go, Google follows”. This is re-marketing for you. We the best PPC service in Delhi follow your consumers on almost all platforms and leave them with no option but get converted. We take re-marketing for all our PPC clients very seriously because we know that you have invested money in the ad campaign and now there is no looking back. Our goal is to get you conversions in that particular budget, anyhow. Through this targeted technique, we show ads to people, who have already visited your website once, on other platforms. As a marketer, at times, we feel scared a little, thinking that consumers hate ads. But the fact is that consumers do not mind seeing ads; they have a problem with irrelevant ads. This is where our style of re-marketing comes into play. We carefully select the target audience after their behavioural research on your website and target them for only those products and services that we will be happy to see which dramatically increases the ROI since the visitor is already familiar with the brand.
77% of the people use ad-filtering than a complete ad-block.
25% of online viewers enjoy seeing retargeted ads.
49% of brands have a dedicated budget for retargeting.