Using various social media platforms to make a connection with your audience, build the brand’s trust and increase sales is the main essence behind social media management. There are two kinds of services in social media management namely Social Media Marketing and Social Media Optimization. Social media marketing means marketing your product or service on social media platforms, whereas social media optimization is the process of making your website ready for social media marketing. We provide both these services as a part of our social media management program.
We use social media marketing as a powerful tool for all kinds of businesses to reach their prospective clients. It is one of the fastest-growing trends in the history of digital marketing. The current and upcoming generation has, in a way, got addicted to various social media platforms due to heavy usage of mobile phones. In such a scenario, social media gives us a fabulous marketing opportunity, which if tapped successfully, can lead to higher sales in any business sector. We at Bluelinks concentrate on three main aspects of social media management, namely Content management, Hashtags and Engagement.
Of all adults with Internet access, 71% use social media.
54% of B2B marketers say they have got leads from social media.
80% of B2B social media leads come from LinkedIn.
Social media optimization plays a significant role in successfully optimizing a website. With more and more traffic increasing on social media, we concentrate fully on them while optimizing your blog or website, which creates awareness for your brand. The key areas that we focus on are content generation, website design and navigations. Apart from integrating social media on your website, we align your SEO keywords with your social media accounts.
91% of retail brands use 2 or more social media channels.
51% of internet users watch vlogs
74% of Facebook users check it every day
Affiliate marketing is marketing your product through an affiliate who earns a commission through your company’s products. We search affiliates for your company who would enjoy your product and track sales via the affiliate link on your website. The affiliate can either be an individual or a company. The main advantage of opting for affiliate marketing of your product is that you do not need to be actively involved in the marketing process. We advertise advertisement of your product on social media, various blogs and websites. We have a panel of influencers and bloggers with whom we have built long-term relationships. Apart from this, we continuously keep finding new websites that may complement your product/service.
There is a 10.1% increase in affiliate marketing spending.
81% of brands use affiliate marketing programs.
16% of online orders are generated via affiliate marketing.
Social media advertising mainly focuses on targeting certain groups based on demographics, location, interests etc. Even though content marketing is a useful tool, but often it takes a long time, and the consumer as we all know has very little patience. Here comes to our rescue, the social media ads. We at Bluelinks make an optimized marketing strategy for you and combine your PPC and social media ads using RLSA. We use social media ads to create a bias in the minds of your customers for your product/service.
40% of consumers watch the most videos on Facebook.
Instagram saw a follower growth rate of 33% during 2018.
88% of social advertisers use twitter.